Posted on Connected Internet - tech, mobile and gaming news.
Once again I have to take my hat off to Apple for generating such a massive buzz around a new product launch. Last month we had the mobile world congress, where for three days nearly every (other than Apple of course) mobile and tablet manufacturer showed off their upcoming 2011 products.
If you didn’t watch the usual tech shows, blogs and websites you wouldn’t have known about this event. Yet, this morning every mainstream news channel had the iPad 2 launch on their front pages and lead items.
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Don’t get me wrong, I’m a big fan of the original iPad; I’ve been a proud owner of an iPad for around 5 months and I also use an iPhone 4 as my main phone. But, I do find it bizarre that Apple have created such a dominant position in the market that most people aren’t even aware of the strong competing products. When the iPad came out it was fairly unique and created a whole new market sector, but now it doesn’t have a clear run at the market with some great Android and Windows 7 Tablets available vying for potential buyers.
The iPad 2 is an improvement over the original iPad, being thinner, lighter and faster without an increase in price. But, I don’t think the increase in specification is enough to make current iPad users want to upgrade:
- Addition of cameras: Lots of my friends have iPhone 4s, but I think I’ve only used facetime around a dozen times – adding a camera to an iPad isn’t going to increase this usage. I also don’t think I’d ever take a picture with my iPad as I use my phone which is much more accessible
- Faster processor: Only useful if you’re playing the latest games
- Thinner & Lighter: My iPad gets chucked in a bag when I’m travelling, so saving a few grams means I can carry an extra packet of sweets in my hand luggage
I personally will hold off on an upgrade until the iPad 3 comes out, as I’m sure by then the original iPad will struggle to run whatever version of iOS Apple are up to by then. I will probably be in the minority though; Mashable are reporting that the secondary market for iPads has already taken a hit, as users attempt to offload their unwanted iPads. Apple of course are also doing their best to whip users into a frenzy by shifting the launch time from the usual 8am slot to 5 o’clock in the evening, ensuring that there will be mile long queues outside Apple stores on March 11th.
Will you be joining the throngs?
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